CPG·GCC by CPG BPM

Global Capability Centers · BFSI

Stand up a capability center in 90 days. Be judged by the value it creates — not the seats it fills.

We build agile micro and nano GCCs for banking, financial services and insurance leaders — engineered in India's Tier-2 cities for depth, speed and trust. Backed by 35 years of solving complex business challenges for multinationals.

Start a conversation → How Build-Operate-Transfer works
35yrs
Delivering outcomes for multinationals
90days
From signed mandate to a live center
25–40%
Lower attrition & cost in Tier-2 hubs
BFSI
Compliance-grade, regulated by design

The shift

The era of cost arbitrage is over.

Global companies operate in an environment shaped by economic uncertainty, tighter regulation, the rapid advance of AI, and rising expectations around security and trust. The question is no longer where work is cheapest.

It is where critical work can be delivered with depth, speed and reliability. We build centers for that question — small, senior, accountable teams that move fast and stand up to scrutiny.

We want to be judged by the value we create: product quality, speed to market, risk reduction and customer impact.

The RIPE framework

A scorecard for business value, not headcount.

Seat-based GCCs measure inputs. We measure what the board actually cares about. Every engagement is instrumented against four outcomes — with risk reduction and customer experience woven through each.

R

Revenue & Risk

Capability that protects and grows the top line — sharper credit and pricing decisions, faster revenue operations, and measurable reduction in regulatory and operational risk.

Grow · Protect
I

Innovation

A standing engine for new products, AI-enabled workflows and analytics — built inside your walls, owned by you, compounding over time rather than billed by the hour.

Build · Own
P

Productivity

Human-in-the-loop by design. We quantify productivity gains and free latent capacity in your existing teams — more output without expanding headcount.

Amplify · Free
E

Efficiency & Experience

Leaner cost-to-serve and a visibly better experience for customers and members — faster resolutions, fewer errors, and service quality that shows up in retention.

Streamline · Delight

What we build

Agile, asset-light, scaled on your terms.

The rise of nano and mid-size GCCs is driving demand for flexible, managed workspaces. We build for companies that want to operate asset-light, scale gradually, and put speed-to-market first — then bundle the services, compliance and readiness that turn a footprint into an advantage.

Explore our services →
  • 01
    Micro & nano GCCs

    Small, senior teams of specialists — not floors of seats. Depth and accountability over scale.

  • 02
    Tier-2 city advantage

    Emerging hubs free of Tier-1 salary pressure: lower cost, lower attrition, deep untapped talent.

  • 03
    Flexible, managed flex spaces

    Plug-and-play workspaces that scale up or down — a massive edge on cost, bundling and readiness.

  • 04
    Compliance-grade from day one

    BFSI-ready governance, data residency and controls built in, not bolted on.

Why CPG

Three things we do better.

/ 01

Agility

Ninety days to a live center. Small teams, short decision paths, and a model that scales gradually with your demand — never ahead of it.

/ 02

Compliance

Built for regulated buying. Breach disclosure, audit readiness and data residency are designed into the operating model, so risk and audit say yes faster.

/ 03

35 years of outcomes

Three and a half decades solving complex business challenges for multinationals. The agility of a new venture, the judgment of a long track record.

Trusted by global leaders

Meridian
VANTAGE
Nordis
HelixCapital
ATLAS
lumen

Proof

Outcomes that survived scrutiny.

Two engagements that show what "judged by value" looks like in practice — built at national scale, under real regulatory pressure, and measured by the numbers that reach the boardroom.

Citibank BFSI · Credit decisioning

From zero to 5,000 credit cards a month — in a matter of months.

Standard verification only told Citibank whether an applicant existed. CPG turned every field visit into a real-time credit-decisioning engine — scoring employment, financial health and fraud risk the moment the agent left the door, and delivering the verdict the same day.

5,000
Cards issued / month, from a standing start
3M+
Connections scored on the same platform
Read the Citibank case study →
Airtel Telecom · Risk & compliance

Eighteen years of hyper-scale operations and regulatory resilience.

As Airtel scaled to 85,000 SIMs a day, explosive growth and tightening regulation became a financial risk. CPG ran the end-to-end lifecycle — documents, collections and credit risk — across 120 offices, cutting onboarding cost and turning tens of millions in monthly penalties into thousands.

48h→30m
SIM activation time, re-engineered
60%
Lower cost to onboard each customer
Read the Airtel case study →

Let's scope your capability center.

A 30-minute conversation is enough to map your first 90 days.

Contact us →

Services

The functions a modern BFSI center should own.

Every capability is delivered as a small, senior, outcome-owned team — instrumented against the RIPE framework and built to clear risk, audit and regulatory review.

₹

Finance & Accounting Operations

Record-to-report, procure-to-pay, order-to-cash, financial planning and controllership — run by specialists who close faster and forecast sharper.

→ Faster close · cleaner controls · forecast accuracy
§

Risk, Compliance & Regulatory Reporting

AML/KYC, model risk, surveillance, internal audit support and regulatory reporting — built for breach-disclosure timelines and regulated buying triggers.

→ Audit-ready · disclosure-ready · lower risk exposure
∿

Data, Analytics & AI

Data engineering, decision science, and agentic and GenAI workflows — with the human-in-the-loop controls that regulated institutions require.

→ Better decisions · governed AI · compounding IP
⌘

Technology & Platform Engineering

Core platform modernization, application engineering, cloud, SRE and quality engineering — product teams that ship, not ticket queues.

→ Speed to market · reliability · owned roadmap
◍

Customer & Member Operations

Servicing, onboarding, claims, disputes and collections — measured on resolution speed and experience, the metrics that show up in retention.

→ Faster resolution · higher CSAT · better retention
⬡

Procurement, Sourcing & AI Procurement

Strategic sourcing, contract and category management, and AI-assisted procurement operations that surface savings and tame supplier risk.

→ Realized savings · supplier risk control

The depth behind every center

Three decades of delivery muscle, ready to deploy.

Your center doesn't start from zero. It plugs into CPG BPM's established platform — thousands of specialists, an ISO- and CMMI-certified delivery network, and BFSI operations already running at national scale across back office, transaction processing and data management.

4,000+
Specialists across the group
5
Countries · 22 delivery sites
600+
FTEs on BFSI engagements today
20+
Languages supported
355+
Field locations across 15 Indian states
2 dec
Decades serving BFSI clients
20+
Enterprise clients served
ISO · CMMI
Certified delivery & security

Not sure where to start?

Tell us the outcome you're chasing. We'll design the team around it.

Talk to us →

Engagement models

We build it. We run it. You own it.

Build-Operate-Transfer is our flagship model: you get a center that is yours from the first day of design and yours in title when you're ready — without carrying the build risk.

Build-Operate-Transfer

One model, three phases, zero guesswork.

Phase 01 · Build

Build

We design and stand up your center — entity, talent, workspace, technology and controls — to your standards and brand, live in 90 days.

  • Legal entity, governance & data residency
  • Senior talent sourced in Tier-2 hubs
  • Flex / managed workspace, fully fitted
  • Compliance & security baked in
Phase 02 · Operate

Operate

We run the center as a managed service while it matures — typically 24–36 months — hitting agreed RIPE outcomes and de-risking every step.

  • Day-to-day operations & people management
  • Outcome SLAs tied to business value
  • Continuous compliance & audit readiness
  • Productivity instrumentation & reporting
Phase 03 · Transfer

Transfer

When the center is proven and stable, ownership transfers cleanly to you — talent, IP, processes and entity — on a timeline you control.

  • Pre-agreed, friction-free transfer terms
  • Talent & leadership retention built in
  • Full IP and process handover
  • Optional ongoing managed support

Flexible by design

Other ways to engage.

Asset-light, scale gradually, speed-to-market first. Start anywhere and shift models as you grow.

Managed GCC

Build & Operate

We build and run your center indefinitely as a managed service — full accountability for outcomes, none of the operational overhead. Ideal when ownership isn't a near-term goal.

Flex spaces

Plug-and-play workspaces

Ready, compliant, managed flex space with bundled services — a fast, low-commitment way to establish presence and scale up or down as demand moves.

Nano start

Pilot pod

A small, senior pod that proves value on one mandate in weeks — your lowest-risk way to test a capability before you commit to a full center.

Extended teams

Capability augmentation

Embedded specialist teams that extend your existing functions — additive capacity and capability without the lift of standing up a full entity.

Insights

Field notes on the new GCC.

Perspectives from our leadership and operators — published weekly. On agility, compliance, AI, and the move from cost to value.

Strategy

Why the seat-based GCC is finished

The seat was always a proxy for value. As AI absorbs routine work and boards demand outcomes, counting desks tells you less than ever. Here's the scorecard that replaces it.

By the Founder · 8 min read · This week

Latest

Productivity

Quantifying the human-in-the-loop dividend

How to measure latent capacity freed — without adding a single role.

Talent

Nano GCCs: small teams, outsized outcomes

Why ten senior specialists can out-deliver a hundred seats.

Location

Tier-2 vs GIFT City: choosing your BFSI footprint

A practical map of cost, talent, regulation and attrition.

Compliance

Building for breach disclosure from day one

Designing a center risk and audit will approve faster.

Playbook

The 90-day center: a build timeline

Week by week, from signed mandate to live operation.

AI

Governed agentic AI inside regulated walls

Where automation ends and the human in the loop begins.

Get the weekly note.

Sharp, short perspectives for BFSI operators — straight to your inbox.

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Leadership

35 years of judgment, built to move fast.

We started in business process management for the world's largest companies. We've spent three and a half decades learning what regulated, global operations actually require — and we bring all of it to every center we build.

The team

AJ

Aditya Jagannath

Chief Executive Officer

Sixteen-plus years in BFSI — Aditya built and led digital insurance and digital payments businesses at Aditya Birla Capital before turning to capability-center delivery. A CFA Level II candidate and Erasmus Mundus EU Scholar in Quantitative Economics, he pairs deep fluency in data, analytics and growth strategy with the operator's instinct for standing up BFSI centers that produce measurable outcomes. A St. Stephen's College alumnus and consultant to the World Bank.

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LS

Latha Srinivasan

Co-Founder & Director

A Chartered Accountant turned entrepreneur, Latha co-founded CPG and has spent more than two decades scaling its operations into new sectors and geographies. She owns the disciplines that make a GCC bankable — business development, operations and audit-grade service delivery — and has closed many of the firm's most complex client engagements.

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SS

Shruthi Srinivasan

Advisor · Capital Markets & Wealth Operations

An ACCA finance professional with a decade across o3 Capital and Deloitte, Shruthi advises on the investment, markets and wealth-management operations that BFSI clients increasingly want their centers to own. Her expertise spans investment analysis, FP&A, fund structuring and servicing for HNI, UHNI and family-office clients — with a growing focus on climate finance and ESG.

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Our story

From BPO pioneers to GCC architects.

For 35 years, CPG BPM has delivered business process services to multinational companies across the globe. We learned the discipline of regulated, high-stakes operations the hard way — in production, at scale, under audit.

CPG·GCC is where that experience meets a new model: agile, asset-light capability centers built for institutions that value depth, speed and trust over cost arbitrage. The judgment is old. The approach is new.

Contact us

Let's map your first 90 days.

Tell us the outcome you're chasing. A senior member of our team will respond within one business day.

Talk to a person, not a queue.

Phone
+91 00 0000 0000
Email
hello@gcc.cpgbpm.com
Offices
India (Tier-2 delivery hubs)
Europe — Germany & Nordics
United States
Connect
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